Summer Reading

Here is my employer’s (Weber Shandwick) latest thought-leadership piece for your consumption. I hope you enjoy the read.

All about Twitter

I’ve just presented an internal Weber Shandwick session on Twitter and how it can be used for PR. Suitable for an external audience, here it is for your consumption. Any comments welcome!

Meme: Looking for inspiration

Ged Carroll memed me to find out where I get my inspiration from for my blog and thoughts? Plenty of places but here are a few ideas…

- Suggested links from blogging, Facebook, Twitter and FriendFeed friends

- Delicious, Digg and other social bookmarking tools

- Traditional media reading such as The Times, The Guardian, The Economist, BBC, NY Times

- An endless array of podcast subscriptions

- ViralVideoChart.com

- Top political blogs and PoliticsHome.com

- Job experiences

- Film, music and sport

- When I’m on a run

- And most importantly pub chatter i.e. people I meet

Next up for the meme? Well, my esteemed Weber Shandwick digital colleagues…James Warren, Robert Anderson and Simon Collister.

New blog of note

Esteemed and relatively new colleague of mine in the digital practice at Weber Shandwick, Robert Anderson has just started blogging. Take it from me…he’s a bright cookie and also a top bloke, so I suggest you subscribe to his blog pronto.

Digital advocacy works

Came across a neat video about digital advocacy. Although it is highly US centric it gives you a great understanding of the importance of digital as a communications platform. My role at Weber Shandwick is to essentially implement digital advocacy for my clients, so the video is somewhat relevant.